

LEADERSHIP IS A CONTINUOUS PROCESS.
Articulating a vision, developing strategy, setting goals and performing assessments are the 4 repeatable activities within the...


IF YOU ARE DOING THE WORK, WHO IS DOING THE LEADING?
It is p retty difficult to get people to follow you if you are always looking down instead of looking ahead. They won’t know where you...


OPERATING PLANS SHOULD CONTEMPLATE SETBACKS AND INCLUDE ALTERNATIVES.
Plans are intended to guide your execution and will never be as precise as a mathematical formula because of the many variables they do...


CRITICAL JUDGMENTS REQUIRE TIME TO ASSESS UNINTENDED CONSEQUENCES.
As the Leader of your company, your choices will determine the ultimate fate of your enterprise. There is no net underneath you. If you...


EMPOWERMENT SHOULD BE EXTENDED GRADUALLY AND BASED ON PERFORMANCE.
Giving things away is a lot easier than taking things back. Delegating authority, or empowerment, is no different. It isn’t something...
BUILT FOR COMFORT AND SPEED
A product is something that is made to be sold. It can be tangible or intangible. It is the consequence of a process with the purpose of...
THAT WHICH DOESN’T KILL ME, MAKES ME STRONGER
A competitor is a rival. They are focused on the same things you are: your market and your customers. Competitors are direct challenges...
THE FOLKS THAT PAY THE BILLS
A customer is a purchaser of your goods or services. They buy what you are selling. They can have distinctive traits that allow you to...
KNOW WHAT A BULLSEYE IS
A Target Market is a group of customers that you are aiming your products at. They are the people (and companies) that are most likely to...
RISING SEAS LIFT ALL BOATS
The Market growth rate is a measure of change, from period X to Y. It helps you to determine your possibilities by assessing your...